REAL BRANDS
REAL RESULTS
Take a closer look at our success stories to see how we turn campaigns into measurable impact.
Turning Route 66 into a Two-Week Brand Experience with insane results
98% VCR: When Cultural Relevance Meets Media Precision.
How Katjes Turned CTV into Measurable Brand Growth
Watch. Play. Participate.
Full Throttle, Holistic Impact: Bringing the OPEL Mokka GSE to Life
How Gönrgy Reached Audiences Beyond Its Creator Core
How we turned Sony Pictures Film Release into a Living Story over the span of an entire quarter
Introducing the fully electric Alfa Romeo Junior - a compact SUV designed for modern, versatile lifestyles
From Street to Stage: How Renault Launched the R4 as a Live Experience
An Icon recharged: How LIVELINK & Renault turned the Renault 5 into a Live City Experience
Hollywood, Unfiltered: Experiencing The Naked Gun Premiere Live on Twitch
Precision Beats Reach: How RedBull Hit Hardcore Gamers on Twitch
Connecting product & personality via high-impact, creator fronted ad creatives
Connecting product & personality via high-impact, creator fronted ad creatives
Right Message, Right Language, Right Audience
Right Message, Right Language, Right Audience
98% VCR: When Cultural Relevance Meets Media Precision.
The Challenge
HPV vaccination matters, but relevance cannot be forced. The challenge was to reach young men under 24 with a message that feels native to their world rather than like traditional health communication.
The Solution
To bring HPV vaccination into the conversation among young men, three specialists combined their strengths: marswalk for strategy, SWIPZ for authentic youth-led creative and communication, and LIVELINK for Twitch activation.
SWIPZ translated insights from its youth councils into a Gen Z-native creative, while LIVELINK precisely targeted men under 24 on Twitch. Marswalk connected both into the holistic campaign strategy.
So instead of separating media and creative, every element was designed around the same audience, from the first idea to the final impression.
Results & Impact
The campaign achieved a 98% Video Completion Rate among the desired audience while delivering more than 2× Twitch's click benchmark.
x Clicks
vs. Twitch Benchmark
Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text
Rohit Tiwari · Senior Performance Manager · marswalk