REAL BRANDS
REAL RESULTS
Take a closer look at our success stories to see how we turn campaigns into measurable impact.
Turning Route 66 into a Two-Week Brand Experience with insane results
98% VCR: When Cultural Relevance Meets Media Precision.
How Katjes Turned CTV into Measurable Brand Growth
Watch. Play. Participate.
Full Throttle, Holistic Impact: Bringing the OPEL Mokka GSE to Life
How Gönrgy Reached Audiences Beyond Its Creator Core
How we turned Sony Pictures Film Release into a Living Story over the span of an entire quarter
Introducing the fully electric Alfa Romeo Junior - a compact SUV designed for modern, versatile lifestyles
From Street to Stage: How Renault Launched the R4 as a Live Experience
An Icon recharged: How LIVELINK & Renault turned the Renault 5 into a Live City Experience
Hollywood, Unfiltered: Experiencing The Naked Gun Premiere Live on Twitch
Precision Beats Reach: How RedBull Hit Hardcore Gamers on Twitch
Connecting product & personality via high-impact, creator fronted ad creatives
Connecting product & personality via high-impact, creator fronted ad creatives
Young & engaging audiences
Young & engaging audiences
Connecting product & personality via high-impact, creator fronted ad creatives
The Challenge
Loco Snacks released their latest Tortilla Flavors and created a high quality video ad to reach out to a young and urban audience. Connecting the product & personality of Luciano via different platforms was the main goal.
The Solution
Using Amazon Audience First-Party data we were able to reach young males under the age of 25 via Prime Video and Twitch, ensuring unique reach across both platforms to gain maximum awareness across the young enthusiastic audience. To gain full attention for Loco Chips latests flavour additions and to minimise share of voice for their product genres we made sure to exclude them from any ad breaks that would include similar product types.
Results & Impact
Twitch showcased once again why it is the platform to reach young engaging adults – Loco Snacks was able to realize a 98% View Through Rate crushing the overall benchmark by +8%. Compared to the Twitch FMCG benchmarks, Loco Tortillas almost doubled the clicks generated via horizontal big screen ads – outstanding!
